Sitewell for agencies

Keep the local business in the picture.

For a local client, their website is only part of how people find them. Their Google Business Profile also needs attention. Bring those conversations together without pretending that profile activity and website traffic are the same thing.

Start with the correct location

Connect an authorised Google account and select the relevant business location. Sitewell can use available profile performance in the website’s reporting. Confirm access and location selection first; a missing connection is not evidence that the business has no visibility.

Make local visibility part of routine care

The existing profile tools include performance information, reviews, posts and recommendations. Your agency can use these to keep local information and communication under review. Agree who confirms facts such as opening hours and who approves public-facing wording.

  • Review information when the business changes.
  • Keep review replies specific and appropriate.
  • Check the status of a proposed update before reporting it as published.

Explain the limits of local reporting

Profile interactions, website search clicks and enquiries describe different parts of the customer journey. Do not add them together as unique customers. These features are not a Maps grid ranking product, and access to individual metrics depends on the connected profile.

Bring local performance into a clear weekly summary

A few useful answers

Can I manage profiles without client permission?

No. You need an authorised connection to the relevant business location. Confirm permissions as part of onboarding.

Does Sitewell guarantee a Maps position?

No. Profile care and reporting do not guarantee a search placement. Maps grid tracking is not included in the capabilities described here.

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